eCommerce

A deep emotional connection is at the center of consumer loyalty

Consumer engagement has been disrupted. It is now harder than ever before to be able to gain and keep the attention of your shoppers. They want to be engaged in a memorable way

Anonymous User

Users’ attention is captured and retained as they play the game to uncover your marketing message and content.

Games are used to guide users into discovering your brand, key benefits of your products n a memorable way
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Profiled Visitor

As users willingly interact with your games, you gather their personal info, purchase intent, interests and other configurable data points.

A wealth of data can be collected by connecting games together in a funnel. This guides users into unlocking additional messages
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Customer

Using AI, you can use the collected user insights to deliver subsequent personalized experience to influence visitors into taking action

This data is integrated with 3rd party marketing automation tools to help deliver a personalized omnichannel experience.
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Loyal Customer

Customer loyalty is fostered by allowing users to redeem their game points for custom rewards provided by the brand.

Comprehensive user journey analytics will provide brands with deep insights into their audience’s onsite experience

Raising Awareness

The objective of a game at this stage of the funnel is to acquire consumers’ trust & confidence.

The game should be light and informational to facilitate the willing provision of consumer data.

Examples include:

  1. Raising awareness of a particular campaign.
  2. Communicating the brand’s mission and social responsibility
  3. Sharing noteworthy news about the brand.

Product Discovery

The objective of a game at this stage of the funnel is to guide visitors to visualize owning the product.

The game should provide more context to showcase a brand’s products and collection.

Examples include:

  1. Raising awareness of a particular product, and/or collection
  2. Communicating the value & benefits of a particular product.

Social Proof & Cart abandonment

The objective of a game at this stage of the funnel is to influence consumers into making a purchase.

The game should be focused on showcasing social proof and be triggered upon consumer’s behavior during the checkout process

Examples include:

  1. Communicating an exclusive offer an/or discount
  2. Providing the ability to redeem their points for exclusive promotions
  3. Showcasing a client testimonial or review

Case Study

Discover how an eCommerce store selling candles with hidden jewelry inside used gamified marketing to reach $1 Million in sales within 4 months of launching

You're in GREAT company

Join these global and forward thinking organizations who are connecting with their target audience in powerful ways and building long and deep connection with them.

Ready to build a community of loyal customers and advocates?